Strategic brand management : building, measuring and managing brand equity / Kevin Lane Keller.
Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2013.Edition: 4th edDescription: xxv, 635, [118] p. : illISBN:- 0131201158
- HD69.B7 K45 2013
Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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MAIN LIBRARY Online Resource | Non-fiction | HD69.B7 K45 2013 (Browse shelf(Opens below)) | Not for loan | MAIN07051079 |
Total holds: 0
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