Marketing : (Record no. 5766)
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000 -LEADER | |
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fixed length control field | 00766cam a22002174a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 051019s2007 mauab b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780071106863 |
100 1# - MAIN ENTRY--AUTHOR | |
Author | Kerin, Roger A. |
245 10 - TITLE STATEMENT | |
Title | Marketing : |
Remainder of title | the core / |
Statement of responsibility, etc | Roger A. Kerin, Steven W. Hartley, William Rudelius. |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New York. : |
Name of publisher | McGraw-Hill/Irwin, |
Date of publication | c2007. |
300 ## - COLLATION | |
Pagination | xxxiii, 425 p. : |
Other physical details | ill. ; tables, pics., |
500 ## - GENERAL NOTE | |
General note | includes index |
650 #0 - TRACINGS | |
Main Subject | Marketing. |
700 1# - ADDITIONAL AUTHOR / EDITOR | |
Additional Author | Hartley, Steven William. |
700 1# - ADDITIONAL AUTHOR / EDITOR | |
Additional Author | Rudelius, William. |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
URL | http://www.loc.gov/catdir/enhancements/fy0665/2005055463-t.html |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
URL | http://www.loc.gov/catdir/enhancements/fy0665/2005055463-d.html |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item type | Book |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Cutter number | .K452 2007 |
Source of classification or shelving scheme | Not for loan | Home library | Current library | Shelving location | Date acquired | Accession No. | Full call number | Barcode. | Koha item type | Collection code |
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Library of Congress Classification | MAIN LIBRARY | MAIN LIBRARY | General Stacks | 04/07/2017 | 24900 | HF5415 .K452 2007 | MAIN17070550 | Book | ||
Library of Congress Classification | MAIN LIBRARY | MAIN LIBRARY | General Stacks | 14/03/2018 | 22,075 | HF5415 .K452 2007 | MAIN18031374 | Book | Non-fiction | |
Library of Congress Classification | MAIN LIBRARY | MAIN LIBRARY | General Stacks | 14/03/2018 | 25,517 | HF5415 .K452 2007 | MAIN18031375 | Book | Non-fiction | |
Library of Congress Classification | MAIN LIBRARY | MAIN LIBRARY | General Stacks | 14/03/2018 | 25,518 | HF5415 .K452 2007 | MAIN18031376 | Book | Non-fiction | |
Library of Congress Classification | MAIN LIBRARY | MAIN LIBRARY | General Stacks | 15/03/2018 | 22,074 | HF5415 .K452 2007 | MAIN18031470 | Book | Non-fiction |