Marketing / (Record no. 844)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00519cam a22001694a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 990419s2000 maua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0073656453 (alk. paper) |
245 00 - TITLE STATEMENT | |
Title | Marketing / |
Statement of responsibility, etc | Eric N. Berkowitz ... [et al.]. |
250 ## - EDITION STATEMENT | |
Edition statement | 6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | new york |
Name of publisher | Irwin/McGraw-Hill, |
Date of publication | c2000. |
300 ## - COLLATION | |
Pagination | xxxii, 736 p. : |
Other physical details | col. ill. ; |
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Series Title | The Irwin/McGraw-Hill series in marketing |
650 #0 - TRACINGS | |
Main Subject | Marketing. |
700 1# - ADDITIONAL AUTHOR / EDITOR | |
Additional Author | Berkowitz, Eric N. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item type | Book |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Cutter number | .M29474 2000 |
Source of classification or shelving scheme | Not for loan | Home library | Current library | Shelving location | Date acquired | Mode of acquisition | Accession No. | Full call number | Barcode. | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | MAIN LIBRARY | MAIN LIBRARY | General Stacks | 03/02/2017 | Purchased | 11986 | HF5415 .M29474 2000 | MAIN17020595 | Book |