Marketing management; analysis, planning, implementation and control. (Record no. 6110)

MARC details
000 -LEADER
fixed length control field 00463nam a22001577a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170705b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 013556150
100 1# - MAIN ENTRY--AUTHOR
Author Kotler, Philip.
245 10 - TITLE STATEMENT
Title Marketing management; analysis, planning, implementation and control.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Jersey
Name of publisher Prentice-Hall
Date of publication 1988
300 ## - COLLATION
Pagination xxii, 777 p.:
Other physical details illus.
650 #0 - TRACINGS
Main Subject Marketing
Subdivision (2nd) Management.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Cutter number .K64 1988
Holdings
Source of classification or shelving scheme Not for loan Collection code Home library Current library Shelving location Date acquired Accession No. Full call number Barcode. Koha item type
Library of Congress Classification   Non-fiction MAIN LIBRARY MAIN LIBRARY General Stacks 05/07/2017 9346 HF5415.13 .K64 1998 MAIN17070947 Book