Marketing management : (Record no. 1269)
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000 -LEADER | |
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fixed length control field | 00420cam a2200145 a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 081024s2006 si a b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0131982321 |
245 00 - TITLE STATEMENT | |
Title | Marketing management : |
Statement of responsibility, etc | Philip Kotler ... [et al.]. |
250 ## - EDITION STATEMENT | |
Edition statement | 12th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Jersey : |
Name of publisher | Pearson Education |
Date of publication | c2006. |
300 ## - COLLATION | |
Pagination | xxviii, 812 p. : |
Other physical details | col. ill. ; |
700 1# - ADDITIONAL AUTHOR / EDITOR | |
Additional Author | Kotler, Philip. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item type | Book |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Cutter number | .K68 2006 |
Source of classification or shelving scheme | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Accession No. | Full call number | Barcode. | Koha item type |
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Library of Congress Classification | Non-fiction | SOCIAL SCIENCES | SOCIAL SCIENCES | General Stacks | 07/02/2017 | 30954 | HF5415.13 .K68 2006 | SSE17021166 | Book |