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Advertising today /

Jefkins, Frank William.

Advertising today / Frank Jefkins. - 3rd ed. - New Delhi : Macmillan India, 1994. - viii, 374 p. : ill. ;

Includes index.

ISBN: 0700202854 (pbk.) :

Subjects--Topical Terms:
Advertising.

LC Class. No.: HF5804 / .J44 1994

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